What’s Trending: The Buzz Behind Fermented Drinks + A Kombucha Review

Am I crazy or did the supermarket shelves get flooded with a crazy amount of fermented drinks overnight? According to representatives from KombuchaKon (yes, that’s a real thing), US retail sales of kombucha and other fermented beverages surged 37.4% in 2017. From kombucha to kefir drinks, the options seem to be endless. But it’s no coincidence that these bubbly, probiotic drinks seem to be taking over the beverage industry.

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